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''Coke Studio'' is a Pakistani music television series which features live studio-recorded music performances by various artists. The show was produced by Rohail Hyatt up until Season 6, and is now produced by the Pakistani band Strings. It is sponsored by Coca Cola Pakistan. Starting in 2008, Coke Studio has been popular throughout the country, receiving critical acclaim and frequently being rebroadcast on numerous television and radio stations〔(Coke Studio Brings People Together ) Forbes.〕 The program focuses on a fusion of the diverse musical influences in Pakistan, including eastern classical, folk, qawwali, bhangra, Sufi and contemporary hip hop, rock and pop music. The show provides a platform for renowned as well as upcoming and less mainstream artists, of various genres, regions and languages, to collaborate musically in live studio recording sessions.〔(About Coke studio )〕 The first season of the show premiered on 8 June 2008. The third season aired on 6 June 2010 having the same format as that of the second season. Season Four aired on 22 May 2011. On 13 May 2012, the show commenced its fifth season. The sixth season started in October 2013.〔(Coke Studio Season 6 launched earlier this week ) Dawn. 5 October 2013. Retrieved 24 October 2013.〕 The seventh season of Coke Studio Pakistan aired on 21 September 2014 on various Pakistani channels.〔http://www.cokestudio.com.pk/season7/promo.html〕 Video and MP3 files for each song are available for free download on the Coke Studio website after each episode airs, along with additional material. The videos are also available on the show's official channel on YouTube, where they have gained millions of views and been frequently commented on.〔(Coke Studio YouTube channel statistics ) Retrieved on 2009-07-15.〕 Following its success first in Brazil and then in Pakistan, Coke Studio has now become an international franchise, with other countries adopting local versions. It is produced by Rohail Hyatt, founder of the first Pakistani pop band Vital Signs and from Season 7 by Strings. Its featured artists on each episode are backed by a house band and guest artists. ==History== The concept of the show had similarities with the Brazilian show, ''Estúdio Coca-Cola'' which first premiered on MTV Brasil in March 2007,〔 although the format of the show is fundamentally different from the original Brazilian format, where performances were held on a concert style platform, whereas in the Pakistani version of the series, performances are held in a closed studio. The format of Coke Studio Pakistan was devised by the Coca-Cola Company in Pakistan and Rohail Hyatt, founder of the first Pakistani pop band Vital Signs, along with his wife Umber Hyatt. Both were the executive producers of the show.〔(Coke Studio and Beyond: The wonderful world of Umber and Rohail Hyatt ) Instep Magazine.〕 The first season followed a format adapted from the Brazilian version premiered on June 5, 2008 but in the second season of the show live audiences were excluded and performances were held in a closed studio platform, this format is currently being followed for the show. Also, the program focuses on a fusion of the diverse musical influences in Pakistan, including eastern classical, folk, qawwali, bhangra, Sufi and contemporary hip hop, rock and pop music. The show provides a platform for renowned as well as upcoming and less mainstream artists, of various genres, regions and languages, to collaborate musically in live studio recording sessions.〔 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Coke Studio (Pakistan)」の詳細全文を読む スポンサード リンク
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